How Did The 1957 Chevy Come About?
It starts with Chevy's need for change. For the first time since 1918, Chevrolet was willing to offer a V8 in its 1955 Chevy sedan, and with that V8, Chevy thought it would be a good time to get rid of the shoe-box look that they were recently using and try something different.
Chevrolet Chief Designer, Ed Cole, wanted to get rid of the shoe-box look by 1956 and have a whole new look for 1957. Unfortunately, things didn't go as planned and the new look never launched forcing Cole and the design team to make do with the shoe-box style for one more year, but there were going to be big changes.
To help differentiate the '57 from '55 and '56 Chevy, Cole brought in Harley J. Earl, a famous automotive designer. Earl had already had huge styling successes under his belt that not only worked out for General Motors, but also influenced the automotive world as a whole.
The changes Earl was making to the '57 Chevy would be widely ridiculed by Earl's co-workers, automotive experts, and anyone and everyone who just couldn't see his vision the way he did.
'57 Chevy Dramatic Transformation
Some of the changes were: A new dashboard, a reshaped windshield, sealed cowl, and 15-inch rims to replace the 16-inch rims. Also, Earl decided to relocate the air-ducts to the headlights, which gave the car the big distinctive chrome look in the front. Then he added the iconic quarter-panel fins to the rear to help make the Chevy six inches longer, ultimately giving the Chevy the lowered look that everyone recognizes today.
Other intriguing things that were new with the '57 were a lighter front-end, a bigger engine bay, and new drivetrain options that included a fuel-injection system and a three-speed Hydra-Matic transmission. A dual exhaust was offered with all V8 options for a little more horsepower but more so for the cool sound that it would give the Chevy.
In commercials, magazine ads, and on billboards, the Chevy motto was always the same: "Chevy Puts The Purr Back Into Performance."
A 1957 Chevrolet Coupe And Convertible For Everyone
Different trim options helped make the car more affordable for the average family and classy enough for those who wanted the feel of something a little more luxurious.Trim Models Were As Followed:
Base: 150 Series
Base: 210 Series
Del Ray: 210 Series
Base: Bel Air
Convertible: Bel Air
Nomad: Bel Air (station wagon)
El Morocco: custom hand-built to mimic a Cadillac
Each version was available in a two-door or four-door body style. The base "150" series with an in-line six was not only priced very well for consumers on a budget but also did very well when it came to gas mileage compared to the V8s.
As you went up in models, you went up in comfort and class and, of course, in price. The Bel Air and Bel Air convertible was the most popular and expensive models, and in today's market, it is the most wanted by all collectors and car enthusiast alike, even if you're not a Chevy fan, you've probably wished you had a '57 Chevy at one point or another.
Choose Your '57 Chevy Options
Each version had options that could be ordered up to make the car more comfortable and luxurious. Some of those options were air-conditioning, power brakes, power steering, a padded dashboard, power windows, and power seats. Color schemes and chrome trim options were another way to show your impeccable taste in automobile selection.Also, a signal-seeking radio with a power antenna could be purchased along with a separate speaker that could be placed in the back, and at that time, that's what automotive companies called surround sound. The "Automatic-Eye" was another new option. The Automatic-Eye was attached to your dashboard and could detect on-coming traffic and dim your headlights automatically - high-tech for 1957.
One of the things that played a part in making the '57 Chevy so desirable was the bigger engine bay it came with. This was important because it made room for the big-block engines that Chevy was making for racing at the time. As drag racing became more popular and going fast was the thing to do, having a '57 Chevy that could accommodate Chevy's big-block engines with virtually no fabrication required was a huge plus to the go-fast racing enthusiast.
Even without the big blocks, you could still make plenty of power by opting for what Chevy called the Power-Pack (283 cubic-inch engine with solid lifters, a 4 barrel carb, and dual exhaust), which would make 275 horsepower right off the showroom floor.
Even without the big blocks, you could still make plenty of power by opting for what Chevy called the Power-Pack (283 cubic-inch engine with solid lifters, a 4 barrel carb, and dual exhaust), which would make 275 horsepower right off the showroom floor.
Although the 283 cubic-inch motors would make 283-hp with fuel injection, that option was often overlooked by consumers at the time because very few people knew how to work on fuel injection setups. Even mechanics were having problems working on the new fuel-injection system. So, if you were buying the car to modify it and or race it, going with the carburated setup you already knew how to work on was a much smarter way to go.
The odd thing about these desirable collector cars is that in 1957, the sales of Ford's '57 Fairlane model ended up out-selling the Chevy. Maybe it was the 1957 Chevy's bold chrome front-end or the rear-fins that threw consumers off. Maybe it was the introduction of the fuel injection and the 3-speed Hydra-Matic transmission - both of which consumers were skeptical about. Whatever the case was, by the time the '80s rolled around, these were considered one of the most, if not the most, collectible cars around.
Worth Every Penny
Nowadays, a meticulously restored '57 Chevy Bel-Air can go for around $100,000.00 or more, and a seller could catch even more for a convertible in the same condition. But if you are thinking about buying one, you will want to be careful and maybe even seek some professional help before doing so. There are a lot of replicas out there, and it can be very easy to be fooled.
